PERCEPTION ENGINEERING
We design beliefs
not manipulate it.
Live experiences where audiences don't just hear about influence, attention, and decision-making. They feel them happening, in real time. Built custom for your product, your audience, and the belief you want them to leave with.

- #7In the World · Mentalism
- 15+Years · On stage
- 1000+Events · Delivered
- 6Continents · Performed
FISM Competitor · Netflix Featured · Published Inventor
The W.A.N.D. Method
Three beats that make the important parts stick.
Most people forget 90% of a lecture within a week. We make the important parts impossible to forget.
- Beat 1 · WOW
Experience it.
A live demonstration. Audiences feel attention and influence happening to them, in real time.
- Beat 2 · HOW
Understand the mechanism.
The trick is dissected. Psychology, cognitive bias, and design choices made visible.
- Beat 3 · NOW
Apply it tomorrow.
Practical tools the team uses immediately in sales, presentations, negotiations, and product.
Four formats. One obsession.
Same methodology, four delivery shapes. The only thing that changes is the room, and how long you have it.
Training
Waitlist openEthical influence, built into a course. A digital course and community on perception and narrative. First access and a launch discount for early signups. Built for sales, leadership, and product teams.
- Digital
- Self-paced
- Community
From the Floor
What clients remember.
Neta created a deck of cards that looked like credit cards and helped to immediately deliver the message seamlessly. Resulted in a number of good leads at each conference.
Alex Zeltcer · CEO, nSure.ai His one-on-one performances captivated passersby and drew in crowds of visitors who stayed to learn about our products. Even months later, people who attended still ask me about him.
Adi Ben-Mayor · VP, Light Instruments Very professional, energetic, speaks excellent English, and honestly, he amazed us. His performance made a real impression on everyone. I got a lot of great feedback about him.
Lihi Bitton · Head of HR, Wematch.live He definitely kept people engaged and drove more leads. Fun, different, and it works.
Nadav Katz · Marketing Manager

A mentalist who reads The Economist.
Fifteen years studying the intersection of magic, psychology, and human decision-making. A FISM competitor, Netflix-featured performer, and published inventor. Neta custom-builds props because the methodology only works when the tools are custom too.
- FISM Competitor
- Netflix Featured
- Published Inventor
- English
- Hebrew
Tell us about the moment you want to design.
Or email us directly: hello@humanhackers.org
The honest answers.
Corporate conferences, trade shows, product launches, leadership offsites, galas, team-building days, and private events. If there's a stage, or a booth, we can design something for it. Each format is different, so every experience is built from scratch around your goals and audience.
Both, and that's the point. The magic and mentalism create an experience people genuinely enjoy. But every demonstration is built around a real principle of influence, attention, or decision-making. Audiences leave entertained and thinking differently. That's the combination that makes things stick.
For large corporate events and trade shows, 4 to 8 weeks is ideal. For keynotes and workshops, 2 to 4 weeks works in most cases. That said, we've pulled off great experiences with shorter timelines. Reach out and we'll figure it out.
Yes. We've performed on six continents and regularly work with international companies. Based in Israel, we travel frequently for events in Europe, the US, and Asia. Performances are available in both English and Hebrew.
Always. That's a core part of the process. For trade shows, the magic is woven around your actual product. For keynotes, the demonstrations illustrate concepts relevant to your team's challenges. A generic show is a missed opportunity.
W.A.N.D is a structured method for understanding attention and influence. It combines a keynote with interactive exercises. Your team doesn't just watch. They practice reading attention, shaping perception, and communicating more effectively. Designed for teams in sales, marketing, and leadership.